Never Alone

Why older people?

As a result of the COVID19 pandemic, their access to culture has been particularly affected: the cultural outings of the elderly in vulnerable situations are the ones that have registered the strongest decrease within Close to Culture.

One of the big issues that affects these people is loneliness. We refer to the loneliness of those who live in residences, or who live at home but are users of day centers, Alzheimer's programs or other dementias.

Being alone or feeling alone is not the same. As the experts say, loneliness has become a public health problem and it is necessary that all agents of society work to find a solution. Confinement has allowed us to put ourselves in the shoes of people who have not been confined for months, but years, and who suffer from unwanted loneliness due to multiple reasons.

The COVID19 pandemic has also made evident the serious situation of the elderly and the undeniable negative effects that loneliness has on them. For this reason, this year, we focus our efforts on making these people visible under the slogan #NeverAlone.

Now that, little by little, we come out of the pandemic and celebrate the return of 100% of the capacity in cultural equipment, it is up to us to assume the responsibility that these people feel accompanied and are not excluded from the cultural offer because of their situation. We want to contribute our grain of sand by helping to improve their lives, fill it with art and joy, for them and their caregivers and essential people.

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